Soulflower To Launch In The USA
Soulflower,Revitalizing Lemongrass Soap |
Mumbai: India’s leading brand for natural aroma products and
the pioneer in organic personal care products – Soulflower, has acquired
statutory USA FDA approval to retail in the States and has announced its launch
through Amazon.com. A dominant player in Indian domestic market Soulflower has
a portfolio of over two hundred and fifty products across a diverse range.
“The demand for all natural and
vegan spa products in the US is on the rise and the response to the test
marketing of our products has been very encouraging. So, we are hopeful of
making a strong impact within the first six months,” says Mr. Amit Sarda, Managing
Director, Soulflower.
Soulflower - Kashmiri Rose, Bath Salt |
The company will initially focus on
a high density, Through The Line (TTL) marketing campaign to reach its
customers. Running a successful and satisfactory e-shopping partnership with
Amazon in India, Soulflower is strengthening this relationship with its journey
in the US. With this alliance, Soulflower will identify, cultivate, and bring
new business opportunities that will facilitate its long-term growth. Some of
the products that will be made available include essential oils, carrier oils, bath
salts, soaps, Beard & Moustache Oil & Roll On and Romance Massage Oil that
are going to enable to you for a happy & healthy lifestyle.
“We are pleased to launch
Soulflower in the international market and are proud to have achieved the reputation
of a trusted brand at home and abroad. For now, our partner in America will
stock and maintain an inventory of Soulflower products,” concludes Mr. Amit
Sarda.
About Soulflower: Soulflower, launched in 2003, is India’s
leading brand for skin, hair, wellness and personal care products. The company
has successfully created a market for niche lifestyle products in India where it
offers a huge range of skin and hair solutions including soaps, bath salts, and
a variety of oils and roll-ons among others. With availability at over 150
modern retail outlets across India including pharmacies, book stores and
lifestyle shops. It is available in 30+ ecommerce sites, and has its presence in
1000+ towns in India. The company stocks over 250 products derived from Pure,
Natural & Organic herbs, fruits, vegetables and flower extracts. 100% Vegan
company Soulflower’s products are free from harmful chemicals, Halal certified
and made of natural ingredients which are sourced from sustainable locals
resources, and is handmade, hand poured, hand milled, hand cut and hand wrapped
by artisans and craftsmen. Besides being available through the brick and mortar
stores and e-retail portals, it also retails through its brand e-commerce site www.soulflower.biz.
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