Thursday, 26 February 2015

DLECTA FOODS INTRODUCES PREMIUM DAIRY GOURMET TO THE CONSUMER MARKET

Dlecta Foods Introduces Premium Dairy Gourmet To The Consumer Market

Mumbai: Dlecta Foods Pvt Ltd, a leading name in the Food and Beverage (F&B) industry specializing in dairy products has recently introduced a line of gourmet products in the retail markets. These include a premium range of cheese available in slices, blocks and spread, besides cream cheese, shredded mozzarella and bakery ingredients like whip toppings and chocolate ganache. The products are available both online and offline at several leading online e-tailers as well as at prominent super-markets in the city and are aimed at consumers who love to cook gourmet food at home.

There has been an increasing demand for gourmet food in the retail space with growing appetite of urban Indians towards luxury gourmet food. The size of the gourmet food market in India is estimated at Rs. 6,500 crore, growing at a CAGR of 20% year on year and is expected to grow manifolds over the next few years.

“The young urban population appreciates good food and loves to explore new food cultures. This has become an inclusive part of lifestyle for many. Italian food that traditionally revolves around cheese is very popular with Indians and so are pastries and cakes. Our aim is to give these discerning food lovers the choice of dishing out world cuisines at home too. The products we have introduced are ingredients that can go into the making of gourmet foods that will deliver authentic tastes to the recipes,” says Mr. Deepak Jain, Founder and Managing Director, Dlecta Foods Pvt Ltd.

Dlecta Foods is the maker of India’s first and only dairy creamers, branded Milké. The product is sugarless, made from 100% cow milk and is considered a tastier and healthier substitute for powdered milk.

“Most of our products are premium, but belonging to the popular category. The cheese products that we’ve introduced are made from pure cow milk. The mozzarella is as fine as its Italian counterpart. The ganache is a product that is gaining in popularity and is used to make top layers of chocolate cakes, while the whip toppings are used for dressing cakes. We are positive that consumers will appreciate our offerings,” concludes Mr. Jain.

About Dlecta Foods Private Limited:
Dlecta Foods Private Limited commenced operations in 2001 primarily as a marketing company. As the sole marketer and distributor of Dynamix Cow Ghee, D’lecta not only established the Dynamix brand, but also went on to create a market for Cow Ghee in India. Till its introduction, the consumer ghee market was dominated by buffalo ghee.
Since then Dlecta has introduced a slew of products and services that include food ingredients with special focus on dairy, bakery, confectionary and nutrition. It comprehensively covers the needs of any HORECA, offering from a range of top quality value products for the industry and a small range of consumer products including cheese, ghee, UHT milk, dairy creamers and even vending solutions.

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